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Philadelphia Parks & Recreation welcomes local entrepreneurs with Making Space Program

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PHILADELPHIA–Philadelphia Parks & Recreation (PPR) Commissioner Kathryn Ott Lovell announced a call for interest for a new entrepreneurship-in-residence program that will provide local creators and entrepreneurs room and resources to run a business at a City rec center, in exchange for public programming, including mentoring and business exposure for teens and young adults. 

Making Space: Reimaging Recreation is a new program that will fill unused space in recreation centers with local creatives, entrepreneurs, and small business owners focused on giving back to youth and the community. 

With support from the John S. and James L. Knight Foundation, Making Space is a partnership between PPR and REC Philly, a Philadelphia-based creative incubator and agency. Additional support will be provided by the Philadelphia Department of Commerce. The program is part of Commissioner Kathryn Ott Lovell’s vision to reimagine recreation and bring innovation to the City’s recreation centers. 

With over 159 recreation centers, Philadelphia recreation centers are community hubs that house a diverse range of programming, from camps and clubs to sports and crafts. Many of the larger recreation centers have unused space that currently does not house programs. Making Space allows for this space to be occupied by creative makers who can provide mentorship and business training to young people. 

“Making Space will transform some rec centers into the nexus of community space, small business development, and hands-on life skills for youth. Our recreation centers can be places where innovation and creativity meet. They can be the right environment for the next big idea, providing the necessary inspiration and knowledge to make things happen. I’m grateful to the Knight Foundation, REC Philly, and Commerce for helping us make this vision a reality,” Lovell said. 

“Public spaces are critical places for people to gather and connect. To ensure continued success, these spaces must evolve in order to meet the needs of communities,” said Ellen Hwang, director of Knight Foundation’s Philadelphia program. “Making Spaces is an opportunity to repurpose our recreation centers, a key asset, and resource in Philadelphia, and use them to empower and engage our community in an innovative and meaningful way.” 

“I’m extremely proud of REC Philly’s partnership with PPR and the work we are doing to bring this project to fruition. At its core, Making Space is about creating resources and pathways for our city’s genius to shine. When I think about our various neighborhoods and zip codes in Philadelphia, I know that talent and genius are evenly distributed; however, the opportunity is not. Programs like these are a step in the right direction to ensuring every entrepreneur in our city has access to the support they need to be successful and transform their own communities for the better,” said Will Toms, Co-founder & Visionary of REC Philly. 

Entrepreneurs in the Making Space program will benefit from the Commerce department, which will provide technical training, ongoing mentorship, and coaching. 

“Philadelphia’s entrepreneurs and creative makers are bright, energetic visionaries,” said Dawn Summerville, City of Philadelphia Commerce Deputy Director. “This unique partnership with recreation centers to build and grow their businesses can inspire a new generation of entrepreneurs while enhancing the lifeline of our economy.” 

Entrepreneurs who would like to have their existing businesses or business ideas considered must submit an application, which will be due by October 7, 2022. The applications will be reviewed by the City, with input from an advisory committee that includes: 

Will Toms, Co-Founder & Visionary of REC Philly 

Chill Moody, Philadelphia’s Music Ambassador 

Ryan Harris, Founder of As I Plant this Seed 

Donn T., President, Recording Academy Philadelphia Chapter 

Councilmember Isaiah Thomas 

Karl Kraus, Interim Director, Temple Small Business Development Center 

Lynette Sutton, Managing Partner, Girl Contracting, Inc. 

Tiffany Tavarez, Senior Vice President Technology DE&I Council, and TDSRI Communications, Wells Fargo Technology 

State Representative Malcolm Kenyatta 

Kimberly McGlonn, Ph.D., CEO and Cofounder, Grant Blvd. 

Nile Livingston, Artist, Activist, & Founder of Creative Repute, LLC Design Agency 

Michelle Freeman, Founder, and CEO, Witty Gritty 

The first round of finalists is expected to be selected and announced in November 2022. Each finalist will receive a $1,500 award to support their idea plus business coaching and consulting courses. The finalists will then be invited to submit a final proposal in early 2023, with the winners and rec centers selected and announced in the spring of 2023. 

Selected, winning entrepreneurs will receive access to business-ready space and additional support. Between $25,000-$75,000, based on needs, will be allocated to outfit each space, made possible by Knight Foundation. 

More information about the program and the application is available online. Translations of the website and application are available via a plugin. 

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