PHILADELPHIA, November 27, 2024 – iHeartMedia Philadelphia is teaming up with Boost Mobile and Cradles to Crayons® to launch the “Boost Up for Winter” campaign, a large-scale community coat drive in support of the Cradles to Crayons Gear Up for Winter initiative. From now until Sunday, December 22, the drive will aim to collect and distribute 20,000 warm winter coats and other essential items to children and families in need across the Greater Philadelphia area. Cradles to Crayons distributes donated items via a robust network of Service Partner organizations—like hospitals, schools, and community centers.
As winter approaches, many families face the harsh reality of inadequate protection against cold weather. Too often, the cost of winter wear and boots is out of reach for the more than 300,000 children living in low-income or homeless situations in Greater Philadelphia. Through this campaign, iHeartMedia Philadelphia, Boost Mobile, and Cradles to Crayons are committed to ensuring that local children have the clothing and essentials necessary to stay warm at home, at school, and play throughout the season.
Donation Drive Details
Donation Goal: Collect and distribute 20,000 winter coats and other critical items to families before severe weather sets in.
Drop-Off Locations: More than 40 participating Boost Mobile locations will serve as collection sites across the region from November 25 through December 22. Community members are encouraged to donate new or gently used winter coats and other winter essentials in all sizes, from newborn to adult.
For more information on the campaign, including participating Boost Mobile store locations, visit: https://www.cradlestocrayons.org/philadelphia/boost/
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During the campaign, Boost Mobile will also launch its annual “Santa Events,” bringing even more holiday cheer to Philadelphia communities. Beginning December 13 through December 21, eight Boost Mobile stores will host holiday events perfect for the whole family, including music, phone giveaways, and the opportunity to take a photo with Santa! Go to boost12daysofgiveaways.com to find out when your local Boost Mobile store is hosting its next Santa Event!
About iHeartMedia
iHeartMedia Philadelphia owns and operates WIOQ-FM, WRFF- FM, WUMR-FM, WUSL-FM, WDAS-FM, and WDAS-AM and is part of iHeartMedia. iHeartMedia, Inc. The company continues to leverage its strong audience connection and unparalleled consumer reach to build new platforms, products, and services. Visit iHeartMedia.com for more company information.
About Cradles to Crayons – Philadelphia
Three in five children in Philadelphia are at risk of experiencing Clothing Insecurity—the lack of access to affordable, adequate, and appropriate clothing. And no government programs are dedicated to ensuring that children have the basics they need—such as clothing, diapers, or hygiene products. Since 2007, Cradles to Crayons (C2C) has stepped up to fill this need in Philadelphia, serving almost 2 million children.
For more information, please visit www.cradlestocrayons.org/philadelphia.
About Boost Mobile
Boost Mobile offers the best value in wireless with simple, flexible, and transparent plans starting at $25/month for unlimited 5G. Go to BoostMobile.com to learn more.
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